Privacy Policy

1. What we collect

When you use Gumreel we collect:

• Account info: email address, name, and authentication data managed by Clerk.
• Usage data: product URLs you submit, images and files you upload, prompts, generated outputs, credit balance, and billing history.
• Feedback: bug reports and feature requests you submit, including any screenshots you attach and the email address on the submission.
• Payment data: Stripe handles all payment processing. We receive a customer ID and transaction records but never store raw card numbers.
• Technical data: IP address, browser type, and standard server logs collected automatically.

2. How we use it

We use your data to:

• Deliver the service: process your requests and generate outputs
• Manage your account, credits, and billing
• Improve the product and diagnose bugs
• Send transactional emails (receipts, credit alerts, important updates)
• Comply with legal obligations

We do not sell your personal data. We do not use your submitted content to train AI models without explicit consent.

3. Third-party services we use

• Clerk: authentication, user management, and subscription billing
• Supabase: database and file storage (hosted in the US)
• Stripe: payment processing
• AI image and video generation providers: image generation, video generation, and Clip Stitch seam repairs (your prompts, storyboards, reference media, and seam frames are sent to the provider that runs the model or tool you use)
• OpenAI: storyboard image generation and automated image safety checks
• Anthropic: AI text generation for product extraction and creative briefs
• Web data providers: ad intelligence data and fetching product pages that block direct access (your search phrases and the product URLs you submit are sent to their APIs)
• Resend: email delivery
• Vercel: hosting and edge infrastructure

Each provider has its own privacy policy governing how they handle data passed to their services.

4. Gumreel in ChatGPT

The Gumreel app in ChatGPT does not need a Gumreel account and works differently from the website:

• Your video stays on your device. Frames are decoded in your browser inside ChatGPT. The video file is never uploaded to Gumreel.
• Frames go to ChatGPT only when you send them. When you choose Edit in ChatGPT, Send frame to chat, Ask ChatGPT to choose or Send sheet to chat, that image and its prompt are added to your ChatGPT conversation and handled under OpenAI's terms and privacy policy. Gumreel does not receive them.
• Opening the panel: when ChatGPT opens Gumreel it may pass along the moment or edit you described so the panel opens filled in. Our server at gumreel.ai returns that text to the panel and does not store it. No video, frame or image is sent to Gumreel.
• Technical data: like any request to our site, Vercel records standard request logs (IP address, time, user agent) for security and debugging. These logs are kept for a short period under Vercel's retention settings and are not linked to a Gumreel account.
• Your controls: you can disconnect the app in ChatGPT settings at any time, and delete any frames you sent by deleting the conversation in ChatGPT.

5. Data retention

We retain your account data for as long as your account is active. Generated videos and storyboards stored in Supabase Storage are retained for up to 90 days and may be deleted after that. You can request deletion of your account and associated data at any time by contacting us.

6. Your rights

Depending on your location, you may have rights to access, correct, or delete your personal data, restrict or object to certain processing, and request data portability. To exercise any of these rights, email beau@gumreel.ai.

7. Cookies

We use cookies set by Clerk for authentication sessions. We do not use advertising or tracking cookies.

8. Security

We use industry-standard practices to protect your data (HTTPS, encrypted storage, access controls). No method is 100% secure; we cannot guarantee absolute security.

9. Children

Gumreel is not intended for users under 18. We do not knowingly collect data from minors. If you believe a minor has created an account, contact us and we'll delete it.

10. Changes to this Policy

We may update this Policy from time to time. We'll notify you by email at least 14 days before material changes take effect.

11. Contact

Privacy questions? Email beau@gumreel.ai.